web marketing, newsletters & search engines

Web marketing / emarketing is the positioning of a web site for maximum exposure on the Internet, often using search engine optimisation (SEO), email newsletters, capturing customer information and online advertising such as google AdWords.

Once you have a website is up and running, it is important to undertake web marketing, to ensure your site gains prominence, instead of being lost in the sea of information which makes up the Internet. There are several different strategies which we have successfully tried and would recommend to help your business stand out, including; online marketing, email marketing and offline marketing.

We have extensive experience in...

online marketing

• search engine optimisation
• banner advertising
• google AdWords
• google Sitemaps
• google AdSense
• google Analytics (website statistics)
• creating searchable content
• campaign tracking and reporting

email marketing

• email newsletter design
• email newsletter systems
• anti-spam methods
• capturing customer information
• email list management

offline marketing

• print / non-internet advertising
• website branding and awareness

Contact us to find out how to get more traffic to your website....

The number one use for the Internet is email. 97% of Internet users have email and it is the most powerful marketing tool for your business.

Email newsletters are used to sell your product / service or keep your customers informed via email. The advantage of email over printed newsletters is that it is very inexpensive to send to a large number of recipients and you can drive instant sales / traffic to your website.


Examples of email newsletters:

Cricket Warehouse

Country Bumpkin

Contact us to discuss your email newsletter...

Search engine optimisation is the act of making one's website content more search engine friendly to make it rank higher.

Search Engine Optimisation is the most efficient way to net you or your company innumerable targeted visitors and customers. Considering this to be the most efficient and favorable medium to target consumers globally, it has become a very important part of business promotion.

75% of internet consumers use Search Engines to look for products, services and information. Thus the importance of high positioning is obvious.

To rank well in the Search Engines, your website must contain sufficient content closely related to the users search phrase.

Search Engine Optimisation services:

• keyword analysis and targeting
• search engine submission
• sitemaps
• page, tag, text & image optimisation
• link directories

For an assesment on your website optimisation please contact us...